How Video KYC is Disrupting Age-Old Methods of KYC?

Note: RBI(Reserve Bank of India) has issued a notification dated 09th January 2020, officially recognizing the Video-Based Customer Identification Process (V-CIP) as a method of customer identification.

Video KYC Solution

The recent amendment in The Prevention of Money Laundering (PMLA) Act 2002 by the Ministry of Finance allows several modes of capturing details of customers electronically. The notification states that the government should bring in, Video KYC to capture customer details electronically. Subsequently, RBI has legitimized the Video-Based Customer Identification Process(VCIP) as a means to verify customers, allowing onboarding via video KYC authentication. You can read more about RBI’s V-CIP and what it means for financial institutions here and here

Banks are now allowed to carry out an Aadhaar verification for any person who uses their Aadhaar card for identification. The proof of possession of the Aadhaar card has been added to the list of official documents needed for verification. 

Video KYC involves capturing a live photo of the client with official and valid KYC documents such as the Aadhaar card or any other government document, this photo is taken by a trained official. Digital signature and equivalent e-documents have also been allowed by the government as a way to complete the Video KYC process.

The expert committee of micro, small, and medium enterprises (MSMEs) has suggested that the video KYC verification can be used as another way to verify the identity of a person. 

What is Video KYC?

Video KYC is an automated & video-based customer due diligence process involving digital KYC verification for the purposes of customer onboarding. Video KYC allows businesses to utilize document image capture, digital ID validation & a face-to-face interaction with a trained official to digitize and expedite the KYC process.   

Video KYC has been mandated in various forms by regulators, including V-CIP for banks & NBFCs, VBIP for insurance companies & VIPV for SEBI-registered intermediaries. 

The shift to video-based KYC methods is welcome, especially due to the increased demand for digitized methods in response to the conditions of the COVID-19 pandemic; and has already resulted in massive benefits for the BFSI sector and for customers by reducing operational costs & allowing contact-less customer onboarding.

How Video KYC Boosts Businesses

The PMLA Act states that investment platforms, telecom companies, and lenders can acquire details of the customer digitally before acquiring them on their platforms. Performing video-based KYC is extremely cost-effective and saves entities a substantial amount of time. A report by the expert committee of MSMEs has suggested certain steps to perform KYC via video.

How does video KYC boost your businesses?

The following steps must be followed to perform a video-based KYC:

  • Customers of MSMEs need to register on the website or mobile app of the entity
  • The customer schedules a date and time for the onboarding process to start
  • An official from the MSME initiates the video KYC process by inviting the customer to a video call
  • The customer’s Aadhaar card is then verified. This is done through Aadhaar authentication for banks and offline for other entities
  • The official asks the customer to display their PAN card, whose image is captured and authenticated
  • The official also verifies the customer’s real-time location using geo-tagging software
  • The official then matches the customer’s image captured on video with the image in the PAN card using facial matching capabilities
  • The official asks the customer three random questions to ensure that it is a live interaction
  • The session is concluded and the official decides whether or not to accept the customer’s video KYC information
  • Finally, the official stores the recorded video interaction for future use

Image proof of identity and address with the video id KYC is uploaded to the platform for digital identification. Once the verification process is complete the customer is duly informed.  If any customer is not comfortable with the digital process an option of a physical visit by the MSMEs representative is possible.


Advantages of Video KYC in India

  • Video KYC allows customer verification using facial matching, automated data extraction, and Machine Learning techniques and is done all in real-time
  • The process for video KYC can be done from the comfort of your home. All you need is a laptop, smartphone, or tablet with a working internet connection
  • All interactions are recorded and stored for the future
  • Onboards customers extremely fast using Artificial Intelligence (AI)
  • The process slashes onboarding costs by 90% and drastically reduces turnaround time from 30-20 days to 10 minutes

How does Video KYC Impact us in 2020?

Several banks and lending institutions have started the process of implementing guidelines for an effective video KYC process. Multiple products such as remote onboarding of savings account customers and acquiring a credit card can be done through the video KYC process. A lot of non-banking lenders are also in the process of implementation.

Here are a few key points on how video KYC will impact and benefit us in times to come:

  • Prevents scams and malicious activity from taking place 
  • Dealing with criminal activities such as money laundering
  • Making sure investor assets are safe
  • Helps in fighting fraud
  • Creates a streamlined process through automation
  • Reduces paperwork
  • Extremely cost-effective

Video KYC – The Future

SignDesk has launched a Video KYC product called Scan.it which helps users submit KYC information & get themselves verified via video. Customer experience is improved through digital video while saving on several KYC costs & reducing onboarding time to 10 minutes.

SignDesk Video KYC onboard customers securely and within seconds using AI-based KYC validation and automated document verification. Video KYC is widely applicable in client on-boarding, user registration, processing high profile transactions, and re-verification of existing users.

Scan.it also ensures regulatory compliance with the RBI guidelines and replaces the outdated authentication mechanism with a cutting edge and streamlined video-based KYC solution.

Curious about how we automated onboarding? Book a demo with us now!


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